How many people out there are still burying their heads in the sand and not acknowledging that with any real estate transaction there is risk? This is particularly true today. If you want to buy or sell a property today you had better understand that there is more to establishing value than looking at “sales comps” and “current listings” in your favorite MLS. MORE INFORMATION IS BETTER!

What buyers, sellers and real estate agents need to understand is that you need to have more and better information in preparation for doing a real estate deal. We have come into a time where we now know that foreclosures and flipping activity dramatically affects market conditions – especially in local communities. Better still, you now have the where-with-all to research way beyond price, or comps as they are known.

Sellers, you are where you are and you own that home. If you are selling, price it right. Buyers, you still have a choice as to whether you’re going to buy into and area. Look at history, look at foreclosure activity, look at flipping, look at overall market volatility in addition to price and you’ll be prepared to make the right decision. Sure, you’ve got to love the home you’re buying, but if you can’t sell it when you need to, you’ll come to hate what you used to love in that home.

Real estate agents, you owe it to your clients to get them into the right property with full disclosure. You do and you’ll have a long-time customer and many referrals. Do it wrong and you may get a one-time commission, but that will probably be the end of it with that client. www.homesmartreports can help you do it right, whoever you are. Have a look and learn about the real risks of foreclosure.